Micro, Small and Medium Enterprises (MSMEs) are considered as the engine of growth and backbone of Indian Economy Micro, Small and Medium Enterprises Development Institute, Indore, is a premier organization under Ministry of MSME, Government of India and has been providing counseling and business promotional services to existing and potential entrepreneurs for the development of MSME sector covering 50 districts in the state of Madhya Pradesh through its branches at Rewa, Gwalior and a MSME- Testing Station at Bhopal since 1958. The advocacy and hand holding support provided by MSME-DI, Indore & its branches include technology, quality up-gradation, IPR, capacity building and market development assistance for setting up of new enterprises. It also imparts the knowledge on the recent concept and philosophy viz. ISO 9001, ISO 14001, ISO 22000, IPR/WTO issues, lean manufacturing philosophy QMS/ QTT etc. The cluster development initiative with a holistic approach by MSME-DI, Indore is facilitating the overall growth and development of micro and small enterprises cluster in the state of Madhya Pradesh.